FindYogi Inspire

Collection of remarkable practices in usable products, profitable businesses and growing organizations, as observed by the team and friends of FindYogi.

SnapDeal’s Sunshine Program Is A Great Way Of Helping Charities

by Naman on 26/02/2016

SnapDeal, the ecommerce company, has a Sunshine Program to help Charitable Organisations. The program allows organisations to create their shopping list and publish on SnapDeal. SnapDeal promotes this amongst its users, who can order whatever they want to donate. SnapDeal delivers the products directly to the organisation. Publishing wish-lists and gift registry for birthdays, weddings […]

How You Can Exploit The Tolerance Level of Users To Increase RoI – Some Examples

by Naman on 04/01/2016

When pricing a new product, understanding the tolerance level of the user is important. Knowing what is the maximum you can charge for a product without turning down your customers helps you maximize your revenue. This tolerance level theory applies to every feature optimization. The idea of exploiting tolerance level in product design is to […]

Facebook’s Copy Writing Change For Events RSVP Is Small But Magical

by Naman on 07/12/2015

Facebook’s events’ RSVP earlier had 3 responses – Going, May Be, Not Going. Lately, I have started seeing the responses as – Going, Interested, Can’t Go. The change from May Be to Interested may not mean much as both are non-confirmatory but Interested is more positive than May Be.  Changing Not Going to Can’t Go is a […]

TaxiForSure’s Attempt At Lead Gen For Offline Businesses

by Naman on 26/06/2015

TaxiForSure has listed few restaurants across cities as their Happiness Partner. Users can show their TFS invoice to get some discount (about 10-20%) at the listed places. For now this seems like a user engagement and rewards activity only but it is a great first step towards building a strong revenue model around lead generation. […]