FindYogi Inspire

Collection of remarkable practices in usable products, profitable businesses and growing organizations, as observed by the team and friends of FindYogi.

Category Archives: Usable Products

How Myntra and Jabong Are Communicating The Size and Fitting Information Right

by Naman on 08/08/2014

Wrong fitting is one of the major reasons for products being exchanged in fashion ecommerce. Also, a lot of consumers would shy away from shopping apparels online because they would not know the right size to pick, specially when Size Coding are not generally standard between brands. Leading fashion stores Myntra and Jabong have added […]

What Happens When You Enter Wrong Password On Facebook Mobile Site

by Naman on 19/02/2014

…Facebook does not hide the characters in the second attempt. Quora does not ask to confirm password when registering. PayTM differentiated between sign in and sign up based on your number. Quora shows your DP when you type your email during signup. These simple things make life easier, yet these are not the norm on the […]

Wishberg’s “You have inspired” Mail Alerts – Why Copywriting Matters

by Naman on 30/11/2013

Wishberg, an app for maintaining and sharing your wishlist, sends out email alerts with a subject line that reads like this: You have inspired Pravin Jadhav for a new wish! The mail is basically an alert for saying someone wished for what you wished. In Twitter analogy this is something like a Retweet. What’s important […]

Creating The Non-Scalable System – of Housing, FlipKart, Freecharge and More

by Naman on 05/09/2013

Paul Graham recently wrote an essay encouraging startups do things that don’t scale. His essay has got me thinking about one recent startup on how they approached the problem they were looking to solve. The Problem: Rental classifieds on the web are only half useful as you still have to visit the location before you […]

Accelerating The Adoption Of Technology – How Does It Affect My Business?

by Naman on 03/06/2013

1. Whatsapp – Blue collar workers in the unorganised textile industry of Gujarat are using Whatsapp to exchange fabric designs for Sarees, bedcovers etc. for client approval. They save about Rs.50 every time they send a pic on Whatsapp instead of a sample swab. Catalogues are now stored as folders on the phone and shared […]

Scripbox – Limited Recommendations For Better Decisions

by Naman on 07/05/2013

Scripbox, a mutual fund recommendation and investment platform, suggests only 4 funds at a time to invest in. They do all the maths and select the best 4 that you should invest keeping in mind diversification, risk/return ratio etc. Given that most people really do not understand the intricacies of mutual fund investment but opt for […]

Indian Web Designs’ New Obsession With Beautiful Negative Space

by Naman on 01/03/2013

While designing and re-designing our product,, we study the design trends of various popular and upcoming apps in the market. From search boxes to SEO links in footer, there is a lot of common design elements that one would notice across all these apps. Lately though, there is a clear pattern of using beautiful […]

The Easiest Way To Register – Againn

by Naman on 30/01/2013

Againn, a recently launched loyalty rewards program, claims to “have the easiest registration process in the galaxy”. I tired it, and yes they are right. Againn has the easiest registration process with a verified mobile number. This is how it works: 1. Give a missed call to 080 3919 3939. 2. You get an SMS with a […]