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Collection of remarkable practices in usable products, profitable businesses and growing organizations, as observed by the team and friends of FindYogi.

Food Delivery Startups In India

by Naman on 23/12/2014

Some of us at FindYogi recently had a tough time looking for food delivery services for lunch and dinner. We ended up discovering a lot of startups, most of these still in their first 6 months of the service.

These are not restaurant food deliveries like JustEat or FoodPanda, but mostly homechefs. In the valley terms, these are more of Uber for Food in India. SpoonRocket is the closest equivalent in the Valley. Though Uber’s UberFresh does restaurant food but for consumers the experience is almost same.

Here’s the list, in no particular order, of “Uber for Food” startups in India

Warning – Almost all the sites are unusable on any screen size. All look great, but unusable. Eatlo’s android app is decent. Yumist is fine.

1. Eatlo

Bangalore (HSR and Koramangala). Weekday Lunch Only. 20Mins or less.

Founder – Rahul Harisanka (IIT/IIM – Freecharge, UrbanTouch) and Sai Priya Mahajan (IIT – MyGola, UrbanTouch)

Starts from Rs.100, upto Rs.150. Options include Mix of Veg/Non-Veg and Indian/Non-Indian recipes. Well thought options.

2. Nutritown

Bangalore (Indiranagar, Ulsoor, MG Road). Weekday Lunch and Dinner. Pre-scheduled.

Founder – Kushal Sharma, FMS/NSIT –  Freecharge.

Starts from Rs.150 for veg. 200 for non-veg, Lower for weekly/monthly commitment. Drinks included. Healthy meals designed by nutritionists.

3. FreshMenu

Bangalore (Sarjapur Road, HSR, ORR, Bellandur). Everyday Lunch. 45Mins or less.

Founder – Rashmi Daga, IIM – TutorVista. Backed by K Ganesh’s GrowthStory.

Rs.250. Non-Indian food. Mostly the kind of food you would order at a fine-dine restaurant or upmarket Cafe.

4.  Brekkie

Bangalore (Indiranagar, Ulsoor, MG Road). Weekday Breakfast Only.

Founder – Ashwin Chandrasekaran, Haripriya Raja and Nikhil Behl

Rs.80 for a 3 course breakfast. Rs.1500 for monthly commitment. Indian + Fruits + Cookies.

5. HomeChef from Delyver

Bangalore (Multiple locations). Multiple Home Chefs.

Delyver is a platform approach for delivering anything in the locality. Backed by K Ganesh’s GrowthStory.

Starts from Rs.70. Multiple options. Some delivery charge or minimum order amount apply.

6. SpoonJoy

Multiple Cities. Weekdays 10AM to 5PM. Fruits/Salads/Snacks.

Founders – 4 IIT Roorkee Grads. Sachin and Mekin of FlipKart, Sahil of Delhivery and Abhishek of Tracxn are investors.

Starts from Rs.35.  No commitment, subscription model. You tell your preference, they deliver based on availability. Pretty confusing subscription model but very affordable.

7. Yumist

Gurgaon (Cybercity). Weekdays Lunch. ~20Mins.

Founder – Alok Jain – Zomato.

Veg Indian food under Rs.100. The kind of food one would order daily.

8. TapCibo

Bangalore (Indiranagar). Weekdays Lunch. Rs.80-150.

Founder – Monica Rastogi, Shashaank Shekhar Singhal – Both with Mobile Tech Skills.

Veg+Non.Veg. Staring price point is lowest. More of a Thali than just 1 sabji+roti/rice (Like Yummist/Eatlo).

9. BiteClub

Gurgaon.

10. HolaChef

Mumbai. Lunch and Dinner. Multiple Home Chefs.

Founder – Saurabh Saxena.  Ex- toppr.com

11. Eatango

Bangalore. Indian/Non-Indian Brunch. ~Rs.200.

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The story until last year – In my first week in Bangalore, 4 years ago, I had tried Online-Breakfast.com (defunct) – monthly commitment and repetitive menu was a deal breaker. Imly.in in Mumbai and Morpheus backed MealNut in Pune are also defunct now.

The key attributes here are – Delivery in 30mins or less. No minimum order. On-demand, No commitment. Just like the local Parathe Wala in Old-Delhi. Anything else is too much of friction.

What would you build now? A meta search for consumers or a SaaS tool for founders. Or microwave-able containers :).

Leave a comment for anyone else worth including.

Naman

Hi! I am the founder of FindYogi. I love studying consumer focused web apps and discovering those little features that makes each product unique. Here, I share best practices from other businesses that everyone could learn from and occasionally about how we are building FindYogi.

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4 thoughts on “Food Delivery Startups In India

  1. Dev Desai says:

    There’s one more in Gurgaon by the name of Bite Club. App available for download at http://www.biteclub.in (no web app yet). They also upload their menu on Facebook page (www.facebook.com/thebiteclub) everyday for non-Android users to order by just WhatsApping them.

  2. Pingback: Laundry-On-Demand Startups In India

  3. rajkumar says:

    There is one more Online Food delivery Startup in Bangalore wokntava – Website is http://www.wokntava.com
    They deal with Indian and Chinese items.

  4. Great article on food delivery startups in India. I recently came across another fascinating concept by http://cookgourmet.co/ of delivering recipes and ingredients at your doorstep. Thought of sharing the same!

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